I know there are a lot of different strategies that go into optimizing websites and I love all the little details and opportunities to optimize the content we work so hard to produce.
Optimizing website links is probably one of the simplest strategies you can implement because, there aren’t a lot of options!
I’ll bet you didn’t realize that when it comes to optimizing links on your website for search engines, you’re actually doing your website visitors a favor too.
You see, people and search engine bots move through the internet in the same way, through links. So, by optimizing links, you are creating links that are more descriptive and helpful to your visitors, and more descriptive and helpful for the search engines.