Why You Should Never Wear Underwear with Holes and What That Means For Your Small Business

January 7, 2010 by Jennifer Bourn | 3 Comments

wear nice underwearThe other day I was reminded on some advice I was once given by a friend back in high school to never wear old, worn out underwear with holes.

Why? Because you never know when you’re going to (get your mind out of the gutter) get in an accident or experience some horrible health issue that results in calling 911.

Just think of it my friend told me, “You get in a horrible car wreck, a bunch of cute firemen come to your rescue, and for some reason your clothes have to be cut off, or they are badly ripped. Do you really want them or anyone to see you in gross, old underwear? No way! You want them to see you in sexy underwear, so even at your worst, you look great!”

Now, my husband is a fire captain and believe me, I have heard some stories that reinforce why you should follow this advice. But, as odd as it may be, this advice applies to your business too!

Your underwear doesn’t really have an impact on anyone except:

  • Those who see it like your spouse or your boyfriend or girlfriend. They appreciate it and it makes a difference in their day (or night).
  • Yourself. Admit it. When you’re wearing great underwear, you feel sexy and confident all day. You may even feel a little more powerful and sassy.

Your business operates the same way.

Your admin systems and processes run behind the scenes where no one can see them. No one else really cares about your business systems and processes except:

  • Those who experience them like your clients and partners. They appreciate the easy flow, streamlined service, and detailed approach systems and processes provide it a business.
  • Yourself. Admit it. When you’ve got a plan, your admin is up to date, and your systems and processes are running smoothly, you feel great. You may even feel more confident, more powerful, and more relaxed.

So, even though the public and your target market can’t see them, make sure you always wear nice underwear and make sure your business systems and processes are well planned and running smoothly. I promise that it will make the emergencies, when they do happen, a little more bearable and easier to get through.

What do you think? Have you received similar advice?

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    About the Authors: Jennifer and Brian Bourn owners of Bourn Creative, a Sacramento web design company, help established businesses build beautiful, feature-rich, custom WordPress websites and blogs, design powerful, personal brands, and help their clients learn to leverage their website and blog to attract more clients than they ever thought possible.


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    Feedback and Comments:

    1. Elle

      Jan 08, 2010 at 10:40

      Cute story and good advice! :)

      Reply

      • JenBourn

        Jan 08, 2010 at 02:06

        Thanks Elle! I appreciate you stopping by and leaving a comment.

        Reply

      • JenBourn

        Jan 14, 2010 at 08:22

        Elle – Thank you! I appreciate you stopping by the blog.

        Reply

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