Today, a website is a fundamental requirement for every business. The process of planning, designing, and building a website is a critical step in establishing and launching a brand, yet website building is often fraught with problems caused by common misconceptions, misinformation, dangerous shortcuts, and poor guidance.
While no one thinks it will ever happen to them, even the most careful and savvy business owners fall victim to potential threats that sabotage their website’s success from day one.
Luckily, with the right mindset about your small business website, the right approach to creating your site, and the right website strategy to gain conversions, you can create a powerful website that works when you’re not working.
When you’re beginning to think about building a new website, the first step is getting in the right frame of mind so you avoid these three common website fallacies: