7 Ways To Alienate Your Designer & Go From Client to Contract

How to Make Your Designer CrazyIn a perfect world, working with your designer would be a perfect partnership of creativity, communication, and collaboration — at least that is what designers strive for. But that’s not always the case…

A designer begins every project excited about what they will create and about bringing the client’s vision to life — they wouldn’t have accepted the project is they weren’t.

They are excited about solving problems, helping their clients succeed, and building a new relationship or strengthening an existing one. They value their client and look forward to becoming their long term creative partner.

You should know that designers have so much pride in their work and so much invested in their clients’ success, that they will often bend over backward, throw in extra work, and go above and beyond your contract just to make sure the final result is as good as it can possibly be. Mainly because the success of your project puts their reputation on the line.

But occasionally, a switch gets flipped, and the dynamics of the relationship change

Something happens, or several things happen, that cause a designer to shift the way they view a client and a project.

Get 8 tips you can use to alienate your designer

Why A Website Is No Longer Optional For Small Businesses

no more yellow pagesEvery business must have a website. This is no longer negotiable. Whether you’re a solopreneur, entrepreneur, small business owner, or a global organization, a website is imperative to your success.

The yellow pages and phone books are no longer the main way consumers locate businesses. With computers, laptops, netbooks, mobile phones, and other web ready tools, the Internet has now replaced the yellow pages and most consumers now turn to the search engines to find what they need.

Consumers aren’t just searching for broad terms either. Consumers are searching for local businesses and resources just as much as global businesses.

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Web Design Tips: It’s Not About Looking Cool to Your Pals

she thinks she's coolA website is a basic business requirement. Second only to establishing your brand, creating your website is the most important task you must accomplish when starting a business.

What bothers me the most is that most smart business owners blindly turn to a graphic designer or web designer to design them a site that makes them “look cool” to their competitors.

Here’s the problem with that approach: Your competitors aren’t going to buy from you or hire you.

Website design isn’t about your designer adding another edgy piece to their portfolio that pushes the boundaries and makes them look cool to other designers.

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