Posts Tagged ‘Marketing Automation’

Infusionsoft’s Biggest Fan

July 30, 2010 by Jennifer Bourn | 11 Comments

The marketing team over at Infusionsoft is a pretty smart bunch. In an attempt to find some happy customers to feature in their marketing and to get some great free advertising, they’re holding a contest to see who is Infusionsoft’s biggest fan.

Well, Guess What? Infusionsoft’s biggest fan is me!

Yes, we do a lot of online marketing strategy and planning for your clients, but we also manage all of the implementation from email marketing, to website marketing, to information product marketing and more.

Every client seemed to have a different combination of tools they were using and as a result, I have worked with a lot of different service providers. Some used a combination of QuickBooks and Constant Contact, some used a combination of 1ShoppingCart and aWeber, some used PayPal and iContact. The different combinations of tools were immense. But there was one thing that was consistent in all cases – the fact that they needed (and were paying for) multiple service providers.

One client was even paying a virtual assistant more than $2,000 a month to manage her list and keep it current between her shopping cart database and her email marketing provider’s database.

When Bourn Creative decided to focus on proactively marketing and growing our business, I knew that I didn’t want any of the solutions that my clients were using. It was a pain in the butt to manage marketing lists across multiple systems and they were spending a lot of money trying to do it efficiently.

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InfusionCon 2010: Why Infusionsoft is the Ultimate Marketing Software

March 12, 2010 by Brian Bourn | 1 Comment

infusionsoft marketing automation softwareI am writing this post as I look out at a beautiful garden and enormous Las Vegas style swimming pool from my hotel room near Phoenix, Arizona where InfusionSoft is hosting their annual user’s conference InfusionCon.

Bourn Creative uses Infusionsoft as the engine to automate our marketing efforts and regularly recommends the software to our clients who are ready to take their marketing to the next level.

While it is not the least expensive software on the market, we and about 1000 other entrepreneurs at this conference, and thousands more around the world truly believe it is the best online marketing automation tool and a big key to achieving marketing success and business growth on a massive scale.

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