Nicole Shoots and Infusionsoft’s event team really did a great job of balancing the Infusioncon 2012 breakout session presentations throughout the event with some super-technical, some at a basic-tech level, and some that weren’t techy at all – and were more strategy based.
One of my favorite breakout sessions was one led by Tim Ash, author of the bestselling book Landing Page Optimization, and CEO of SiteTuners.
Tim’s presentation, The Seven Deadly Sins Of Landing Page Design, was right up my alley as a web designer. Plus, because we build landing page templates into all of our custom WordPress child themes, we tend to work on a lot of landing pages and sales pages … so I knew Tim would have some great tips for us!
There are designers that can make it pretty, coders that can make it work, and marketers that can make it sell — at 
Bourn Creative is a 
