When Nia Shanks, fitness expert and blogger at Lift Like a Girl, wanted to streamline and simplify her WordPress blog with a minimalist approach, she turned to Bourn Creative for a fresh design and new custom WordPress theme.
We first worked with Nia to clean up her existing logo and create it in a scalable vector format, allowing it to be displayed crisp and clear on retina devices. We then designed the new minimal WordPress theme, focusing on typography with small doses of color.
The WordPress site is a custom, minimalist, HTML5, mobile responsive WordPress theme powered by the Genesis Framework that includes retina support, ensure theme elements are displayed clearly on devices of all resolutions.
In terms of website development, Bourn Creative integrated the client’s third party shopping cart to create a store page (shown below) where she could sell her ebooks and courses. We also created a custom article archive, and assisted with a managed WordPress hosting provider migration for increased site performance and speed.
Bourn Creative continues to work with Nia, providing ongoing website support, as well as design revisions and feature enhancements.